Be seen and increase your audience with citations

Build Local Citations for SEO Boost

Building citations is by far one of the best ways to impact local search result rankings and increase local traffic to your website. In addition to the boost provided for local searches by the Name, Address and Phone Number (NAP) listings, many of the same sites will give you a backlink as well.


Why do citations help my ranking?

Google and other search engines will crawl the internet, looking for any mentions of your company’s NAP. Any reference it finds, on a good quality website, will add to your page authority in the local area and increase your ranking for local searches.


How do I build citations for my website?

This part is simple, yet time consuming… you just have to create entries on lots of high domain authority directories, maps and other similar sites. More on that below…


Can I create more than one citation on each site?

If you have multiple locations it’s recommended to create a citation entry for each. If you don’t have an individual website for each of your business locations, you should at least have localised landing pages for each branch on your company website. Include content about the locale and contact details of the regional branch, driving directions, local photos or a map can help too.

People are far more inclined to use local services and buy locally, this is reflected clearly by the increase in popularity of “… Near Me” searches. Creating good quality backlinks and citations for your company’s localised pages, could be one of the strongest SEO techniques of the present day.


Check your current local citations for errors or duplicates

It’s always worth running a few citation checker tools, to see where you stand at present for local citations. Here are some of those very tools, that will check your local citations and tell you where you need to create new citations for your business, update existing citations or remove duplicate citations:

Watch this video from Moz all about local citations:

 


List of best UK citation websites for 2018

To aid you in your mission to create local citations for your business, taking out some of the hard labour searching for decent websites to list your company on, I’ve put together the list of directories below for UK based businesses to create as many citations as you like.

This is current data for 2018 and the citation directories are ordered by Domain Authority, giving the good quality directories with high DA more priority. Citation Value is a combination of domain authority, ease/speed of listing your business and the impact it has on your local search ranking, providing a more specific and deeper  insight into the power of each citation you can create.

Creating a listing in most of these citation directories below will give your website a considerable boost in local search results and put you ahead of your competitors for related search terms.

 

mapsconnect.apple.comGeneral Directory100Very High
google.co.ukGeneral Directory100Very High
facebook.comGeneral Directory100High
bing.comGeneral Directory99Very High
directory.independent.co.ukLocal Directory93medium
foursquare.comGeneral Directory92High
directory.thesun.co.ukLocal Directory91Medium
yell.comGeneral Directory89Very High
tomtom.comGPS Data Provider85Very High
yelp.co.ukGeneral Directory81Very High
thomsonlocal.comGeneral Directory72Very High
192.comGeneral Directory72Medium
scoot.co.ukGeneral Directory71High
tupalo.comGeneral Directory70Very High
ibegin.comGeneral Directory70High
spoke.comGeneral Directory67High
uksmallbusinessdirectory.co.ukGeneral Directory66Medium
2findlocal.comGeneral Directory64Medium
justlanded.comGeneral Directory63Medium
cylex-uk.co.ukGeneral Directory63Very High
hotfrog.co.ukGeneral Directory60Very High
touchlocal.comGeneral Directory60High
where2go.comGeneral Directory60Medium
misterwhat.co.ukGeneral Directory58High
storeboard.comGeneral Directory56Medium
lacartes.comGeneral Directory55High
thetradefinder.co.ukGeneral Directory53Medium
uk.wowcity.comGeneral Directory52Medium
wand.comGeneral Directory51Medium
opendi.co.ukGeneral Directory51High
uk.myhuckleberry.comGeneral Directory48High
searchme4.co.ukGeneral Directory48Low
yelloyello.comGeneral Directory47Medium
n49.comGeneral Directory47Medium
linkbyme.co.ukGeneral Directory47Medium
businessvibes.comGeneral Directory46Medium
infoisinfo.co.ukGeneral Directory44Medium
company.fmGeneral Directory44Medium
callupcontact.comGeneral Directory44Medium
expressbusinessdirectory.comGeneral Directory43Low
b99.co.ukGeneral Directory42Low
lekkoo.comGeneral Directory42Medium
whodoyou.comGeneral Directory42Medium
iglobal.coGeneral Directory42Medium
find-us-here.comGeneral Directory41Medium
mysheriff.co.ukGeneral Directory41Medium
tipped.co.ukGeneral Directory40High
inuklocal.co.ukGeneral Directory40Low
gb.enrollbusiness.comGeneral Directory40Medium
cybo.comGeneral Directory40Medium
citylocal.co.ukGeneral Directory40Medium
uk.ypgo.netGeneral Directory39Low
1stdirectory.co.ukGeneral Directory39Medium
uk.bizadee.comGeneral Directory38Low
list-company.comGeneral Directory38Low
thelocalweb.netGeneral Directory37Low
businessnetwork.co.ukGeneral Directory37Medium
localstore.co.ukGeneral Directory36Low
lynkos.comGeneral Directory35Low
tuugo.co.ukGeneral Directory33Medium
localdatasearch.comGeneral Directory32Very High
placereference.comGeneral Directory32Medium
listz.co.ukGeneral Directory32Low
pageze.comGeneral Directory31Low
fyple.co.ukGeneral Directory31Medium
routeandgo.netGeneral Directory29Low
odovo.co.ukGeneral Directory29Medium
internetbusinessdirectory.co.ukGeneral Directory29Low
townrenowned.comGeneral Directory27Low
citiservi.co.ukGeneral Directory27Low
businessspread.co.ukGeneral Directory27Low
listings.findthecompany.co.ukGeneral Directory26Low
yellowleaf.co.ukGeneral Directory25Medium
placeslocally.co.ukGeneral Directory25Low
zipleaf.co.ukGeneral Directory24Medium
streetdir.com/UK/General Directory24Low
greenpagesdirectory.netGeneral Directory24Low
fonolive.comGeneral Directory24Medium
uk.bisnzz.comGeneral Directory22Low
in-britain.co.ukGeneral Directory21Low
companies-gb.comGeneral Directory14Low
openstreetmap.orgGPS Data provider10Low

There’s plenty more where this came from in the White Rabbit blog.


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