Consumer demands drive changes to the way companies do business (including advertising). Location based geo targeted ads and local search engine optimisation work hand in hand; to deliver that demanded user experience and buying funnel. Stats show that 61% of smartphone users prefer to buy from businesses that personalise the buying experience based on location. Is your…
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Digital marketing is crucial for any small business. Digital Advertising Trends are always changing, so it can be quite overwhelming to try and keep up. If you fall behind your competitors, however, you’ll lose a lot of potential customers as a result. Today, we’re going to discuss the 4 digital advertising trends that every small business…
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In this post about SEO Strategy I want to provide you with some context; to go with your SEO marketing plan. So that you can develop a well structured SEO Strategy Template that will work on any website in any niche. Why is SEO Strategy Important? Although most people understand how important SEO is in…
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Using the handy free SEO audit tool below from SEMRush you can get an extensive SEO review of your website, on a competitor or significant keyword; at the click of a button. Simply enter the Domain, Keyword or URL of whatever you want to research and you’ll be taken to an in depth SEO analysis…
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Building local citations is by far one of the best ways to impact local search result rankings and increase local traffic to your website. In addition to the boost provided for local searches by the Name, Address and Phone Number (NAP) listings; many of the same sites will give you a link to your website…
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