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Top 6 Social Media Platforms Your Business Should Be Using & Why

Which Social Media Platforms and Why?

You don’t need to be on all of the Social Media Platforms; however it is well worth considering the major ones for your chosen arena. At the end of this post you will find an infographic to help you remember Which Social Media And Why.

Which Social Media Platforms Should I Use?

Here is a quick rundown on the major social platforms that are actively used. This is aimed to give you an overview of how people use the platform and what would be involved should you decide to create a presence on there.

Social Media Platforms Infographic

Social media infographic from White Rabbit

Here is a neat little infographic we created; to help you get to know the different social networks that are around and Which Social Media you should use.

1. Twitter

You can use Twitter to build connections, with a fast paced & engaged audience. These connections can lead to a network of loyal followers & in turn, customers for your business. Regular posting and quick responses pay-off here.

2. Facebook

A great resource to generate online sales & traffic, get a following for the brand, create a platform where users can discuss your products & services. Less intense posting needed, quick response are still very important.

3. Instagram

An image & video driven environment, the content regarded as authentic & relevant, hence more likely to inspire actions, such as sharing. Regular photo & video uploads are a vital part of this social network.

4. Tumblr

Tumblr is a place for creators to blog about their content & find a new audience. There are millions of blogs posting more than 80 million posts a day. A well saturated platform.

5. Pinterest

Pinterest is an tool for collecting & organising snippets, it has become important for many creative people, an online mood-board if you like. Save images that you like, group them and share.

6. Don’t Forget Good Old LinkedIn

LinkedIn is the business to business social network to be on!


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